Tuesday, August 20, 2024

More Beer


Following on from a recent post about coming across Fanad Farmyard Beer in Lidl, I idly wondered if any other Irish lighthouses were used in the advertisement of beers. And sure enough, Mr. Google was able to provide a few examples.
Detroit Liquid Ventures is a company in Detroit who produce three different varieties of their Old Head range - a Red (above), an Extra Pale, and a Milk Chocolate Stout. I'm loving the representation of the Old Head lighthouse with dwellings and perimeter wall on the cans.
According to their website, the range is in tribute to those who came to settle in the Old Head of Kinsale 6000 years ago, our traditional style Celtic ales are inspired by recipes from the Emerald Isle, and those who integrated themselves into Detroit’s rich Irish culture.


The Dungarvan Brewing Company have produced a Mine Head American Pale Ale and it features the top half of the lighthouse (or maybe a little less) on all its products. Other products from this company, who are obviously proud of their local heritage, include Helvick Gold Blonde Ale, Copper Coast Red Ale, Black Rock Irish Stout etc.


As there is nothing else on the Fastnet except the lighthouse, I'll include this draught craft ale here. It is to be found in the Fastnet pub, a 'traditional Irish pub' in Newport, Rhode Island. The connection to the lighthouse is unclear but the website does feature a representation of the lighthouse : 

The Fastnet Force Ten is of course a reference to the terrible sailing tragedy of 1979.





Much in the same vein as Dungarvan, the Bridewell Brewery in Clifden has a range of local beers named after local landmarks. Pilot and Navigator are named for Alcock and Brown, who crash landed nearby after their famous transatlantic flight; Mullarkey's is named after a local hotel and the Light Keeper Pilsner, well, it is explained  above. I reckon the lighthouse is a pretty good representation of Slyne Head too.

I'm intrigued though how a local brewery might use the Spit lighthouses at Cobh and Passage East in their marketing. Or indeed Rotten Island. I'll have a pint of Spit, please, innkeeper? Two pints of Rotten lager please?

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